Authenticity,

clarity, ease.

These are foundations to build your website on and what you should be able to experience in the process of bringing it to life.

Hello, hello!

My name is Tracey and I’ve spent decades in the agency world of digital design. After 26 years I decided to step back from working on large-scale, large-organization design projects and instead shift to supporting individuals and smaller organizations. By using website builders such as Squarespace or Webflow, and adapting years of insight & repeated practices, my hope is to make small-scale projects more cost-friendly, efficient and enjoyable.

The best thing about any work is getting to know people and their stories. It’s a privilege to partner with folks who have such a variety of interests, passions and expertise. I deeply respect the level of trust that each person puts in my hands, and in the process that we work through together.

Website design services

Just starting out? Is your website in need of an update? Maybe you hopped into Squarespace, started a website and realized you could use some design support?

I offer two foundational small website design packages, built on Squarespace or Webflow, and geared towards people like solopreneurs, coaches, health & wellness practitioners, consultants, writers, designers, etc. If that’s you, read on! If you’re a larger-than-tiny business or organization these will likely not suit your needs, but please reach out and we can chat options.

1 / One-page site

Sometimes, keeping it simple is the way to go. Whether it's your first venture into the online world or you're introducing something new, a one-page website might be the best option. While it means being concise and focussed, it doesn't mean being shallow and boring. Working together we can get a streamlined, beautiful, single page website launched in as little as a week if needed.

Cost: $1750

Process & pricing details

2 / Standard-sized site

Most small websites are 4-6 pages in size. This enables you to provide in-depth information regarding things such as your services, portfolio, and events, as well as craft some good visual and narrative storytelling. Much like one-pagers, small websites follow a fairly collaborative process, and can take as little as three weeks from start-to-finish if needed.

Cost: $3150

Process & pricing details

VIEW

Recent work     /    Agency work

“Tracey helped launch the online portion of Co.school’s business with incredible skill, speed and care, and I love it. Aesthetically, I’m drawn to her minimalist, Scandinavian-inspired vibe that isn’t scared of colour and surprise. Work-wise, she’s got extremely fair pricing, she exhibits a ton of ownership, and has incredibly high standards for her craft. Working with Tracey, I feel like I didn’t just get a website, I got an incredible, durable online business foundation — hand-crafted by a warm, engaging human.”

Kevan Gilbert, CEO & Founder, Co.school

“Working with Tracey on building a website is like working with a design-centric magician. She takes your vision and makes it reality with real artistic grace. I highly recommend her work to anyone! I've worked with her on and off for years and am always blown away by what she creates.”

Kelly Boys, Mindfulness trainer and author of The Blind Spot Effect

Book a free video call to chat about what you need.

Some common

questions

Have a question not answered here? Reach out!

  • My primary focus is working with solopreneurs, coaching, health & wellness practitioners, consultants, writers and designers.

    I also work with small businesses and community organizations on custom-packaged website design and website maintenance projects . If that’s you, please reach out and we can chat!

  • In terms of new website designs I am currently offering websites designed and built using subscription-based web builders. While I typically recommend Squarespace or Webflow I’m open to conversation if you have another platform you need to use (for example, an online learning platform such as Thinkific or Learnworlds or ecommerce platform like Shopify).

    I do not currently design websites in Wordpress. If you are looking for a website designed in Wordpress I recommend finding a design partner who specializes in it.

  • Sure can! My packages exist to bring pricing/process transparency (and efficiency!) to most standard web design needs, but I’d love to chat about any outside-these-boxes ideas you have and see if we’d be a fit.

    Perhaps you don’t need a full website design and are just looking for website maintenance and update support?

    Please reach out via email or fill out the contact form to book in a free 20-min discovery call.

  • Typically, all of my work has a preset (or custom-quoted) package price.

    In terms of site updates I have found that it’s typically more cost effective and time efficient for clients to save up/bundle work into half-day or full-day chunks of time rather than spread it out ad hoc. Please reach out for pricing estimates for this type of work.

    I will bill hourly if a client is looking to add work onto an in-progress project. If that is the case a time estimate will be discussed prior to the additional work. Hourly rate is $125/hr

  • The minimum time to completion is 1-week for a one-page site and 3-weeks for a multi-page site. That said, I'm open to adjusting the project pace to meet you where you are.

  • For new websites, how much time/effort will depend on the package you are choosing. The bulk of your work will be writing the content for your site and gathering any visual assets to be included on it. For a 4-6 page site anticipate anywhere from 10-30 hours to do this work.

  • While my main focus is designing websites I may be open to other work (e.g., designing books is a delight!) OR I know some talented folks who I can connect you with to tackle other design projects. So don’t hesitate to reach out and I’ll see how I can support.

  • 50% is paid up front, 50% paid upon the completion of the work.

    I accept payment via credit card internationally. If you are located in Canada I also accept payment via Interac Direct Transfer. For anyone outside of Canada you will be billed in USD at the price listed on this site or in your custom quote.

  • I’m located in Vancouver, Canada. While most of my clients are from Canada and the US I'd love to work with you wherever you are!